One of the most impressive microfranchising businesses that I have encountered is managed by Scojo Foundation. There are 1.6bn people living in the developing world that need reading glasses, but only 5% have access to affordable options. Scojo is broadening the global access to reading glasses by training and equipping local entrepreneurs (they become the microfranchisees referred as vision entrepreneurs) so they can establish a new business of selling glasses.Scojo has already expanded their programs to 4 countries (El Salvador, Guatemala, India and Bangladesh) and the 5th country Mexico is about to start. One of the greatest achievements of Scojo is that they have been able to scale up by working through effective partnerships. The partnership with the microfinance institution BRAC in Bangladesh is a prime example. BRAC has more than 5 million clients. Scojo has started to train 60 of BRAC’s community health workers.. this is scaling up. I just visited Scojo’s operations in El Salvador and Guatemala as I intend to write a book on this subject.
Scojo: providing vision through entrepreneurship
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